Medical Exercise Specialists, this post reviews how to price Medical Exercise Training (MET) services effectively by understanding your real costs and the valuable outcomes you provide to clients. Pricing should reflect the effort, expertise, and significant improvements you bring to your clients' daily lives, such as reducing discomfort, improving strength, or restoring important activities. Pricing too low can create financial stress and suggest lower quality service to clients.

Avoid setting prices just by comparing yourself with competitors, as this can result in unsustainable price wars. Instead, base your rates on your actual costs, including expenses like travel, insurance, and professional time spent on client education and follow-up with medical professionals. Your pricing should also clearly represent the professional value and quality of the services you offer.

Understanding your client's perspective on pricing is important. Clients highly value the positive changes MET br...

As I talk to medical exercise professionals across North America, it’s clear that the demand for medical exercise training is surging. With that growth comes an essential responsibility for medical exercise professionals to uphold rigorous standards in client assessment and management. Over the past 31 years, I’ve observed how a structured intake process significantly impacts the outcomes and client relationships in medical exercise practices. It all begins even before a client arrives—initial contacts via email, phone, or text must be systematically handled to determine the client’s needs, suitability for medical exercise training, and their medical diagnosis.

When a client attends their first session, it's crucial to perform a thorough verbal medical history interview, far exceeding the insights of a simple PAR-Q form. This detailed conversation helps uncover potential complications and clarifies the client's treatment pathway. Equally vital is the consistent checking of vital signs...

Many Medical Exercise Specialists (MES) mistakenly believe that merely discussing a client's progress with physicians, chiropractors, or physical therapists constitutes a referral relationship. However, a genuine referral relationship involves medical providers actively directing patients to an MES through formal, written referrals, thereby solidifying the MES's role in the healthcare continuum.

Educate Medical Professionals

Many healthcare providers are unfamiliar with referring patients for structured exercise programs like Medical Exercise Training (MET). For instance, an orthopedic surgeon with over a decade of experience once admitted to an MES that he was unsure how to refer a patient to a structured exercise program. This underscores the need for MES professionals to educate physicians, chiropractors, and therapists about their services and the referral process.

Develop Custom Referral Pads

Creating quarter-sheet-sized referral pads can facilitate formal referrals. These pad...

In the world of fitness certifications, it’s easy to think that adding more letters after your name means more credibility. However, in MET101 Tip 38, Dr. Mike reveals that medical professionals care far less about the certifications you hold and more about your competence and ability to produce positive outcomes for their patients and effective communication.

Key Insights:

• Safety and Effectiveness: Medical professionals want to know that their patients will receive safe and effective exercise programs.
• Communication: Clear, effective communication between the exercise professional and the healthcare team is a top priority.
• Scope of Practice: Medical exercise professionals must stay within their defined role and not overstep into providing medical services.
• Insurance Coverage: Physicians want to know whether insurance covers the offered exercise programs.
• Positive Outcomes: The ultimate goal is to produce measurable improvements in a patient's health and function through exerci
...

Are you ready to take your medical exercise practice to the next level? Insurance reimbursement is more than just a buzzword—it’s a gateway to building credibility with medical professionals, attracting client referrals and growing your revenue. That’s why the Cracking the Code: MET Insurance Reimbursement workshop is a must-attend event for Medical Exercise Professionals.

Happening on February 8th from 1:00 PM to 5:00 PM ET, this workshop is packed with essential insights and actionable strategies to get you started on the path to securing insurance reimbursement for your MET services. Let’s take a closer look at the workshop agenda and topics you’ll explore.

1. Welcome and Introduction (5 Minutes)

We’ll kick off the workshop with a warm welcome and a quick overview of what to expect. This short segment will set the stage for an engaging and information-packed session.

2. The Foundation of Insurance Reimbursement (30 Minutes)

Understanding the basics of insurance reimbursemen...

As a Medical Exercise Professional (MedExPRO), you've likely considered how accepting insurance reimbursement could grow your practice, help more clients, and elevate your services. However, navigating the world of insurance reimbursement can feel daunting without the right knowledge and systems in place. This post provides a beginner-friendly overview of the key concepts behind insurance reimbursement for Medical Exercise Training (MET) services.

What is Insurance Reimbursement?

Insurance reimbursement is the process through which healthcare or medically related service providers receive payment from an insurance carrier for services rendered to insured clients. For MedExPROs, this means delivering exercise programs designed to help clients manage medical conditions, improve function, and maintain independence—all while receiving compensation through insurance claims.

Why Should MedExPROs Consider Insurance Reimbursement?

Insurance reimbursement opens the door to a wider client ba...

For medical exercise professionals, understanding the difference between certification and licensure is crucial for staying within the legal scope of practice. In MET101 Tip 37, Dr. Mike Jones clarifies that while certification as a Medical Exercise Specialist (MES) allows you to provide exercise and fitness programs clients medical conditions, it is not the same as being licensed to provide medical treatment.

Key Points:

• Certification vs. Licensure: Certification, such as the MES program, provides knowledge and skills to work with clients but does not grant legal authority to provide medical services. Licensure is issued by state or provincial boards after passing rigorous exams and obtaining an approved degree. Licensure in most jurisdictions allows one to practice a professional discipline such a physical therapy, medicine, architecture or law (in this arena the phrase in passing the bar or admitted to the bar). 
• Scope of Practice: Medical exercise professionals should always refer to
...

Are you ready to take your medical exercise practice to the next level? Do you dream of a thriving business filled with passionate clients and a fulfilling career? Then the MES Mastermind is for you!

This exclusive program, designed by Dr. Mike, a leading expert in the field, provides the blueprint for success in the medical exercise industry. Our six-month program, starting January 11th, will equip you with the knowledge, strategies, and support you need to achieve your goals.

Here’s what you can expect:
●  Monthly Mastermind Group Sessions: Connect with 8-10 like-minded medical exercise professionals from around the globe via live Zoom sessions held on the second Saturday of each month. Share best practices, brainstorm solutions, and gain valuable insights from peers who understand your unique challenges.

●  Personalized Coaching: Benefit from monthly 90-minute one-on-one coaching sessions with Dr. Mike. Discuss your specific goals, challenges, and wins, and receive tailored guidan...

As a medical exercise professional, you know the importance of technical skills and building strong relationships with clients. But here’s the game-changer: systems. Without effective systems, even the best practices can feel chaotic and overwhelming. That’s where the MES Mastermind Group comes in.

🌟 Why Systems Matter

In this video, Dr. Mike Jones explains how systems transform a practice from disorganized to thriving. Whether it’s scheduling, billing, marketing, or client onboarding, having structured systems in place allows you to focus on what you do best: delivering exceptional results.

Dr. Jones shares his journey of running a physical therapy office without systems, where overlapping appointments and inefficiencies led to unnecessary stress. By integrating 10 essential systems, he built a smooth, scalable, and profitable practice—and now he’s sharing that blueprint with you.

🚀 What the MES Mastermind Group Offers

The MES Mastermind Group is a six-session program designed to...

As a medical exercise professional, your passion is helping clients achieve better health and functional outcomes. But to truly excel, you need clarity—a clear vision of what you want your practice to look like and how to achieve it.

In this video, Dr. Mike highlights why clarity is essential for medical exercise professionals. Without it, your goals and efforts may feel scattered, leaving you overwhelmed and unfulfilled.

🌟 What Is Clarity and Why Does It Matter?

Clarity means knowing:

• The types of clients you want to serve.
• The outcomes you want to deliver.
• The structure and systems your practice needs to succeed.

🚀 How the MES Mastermind Can Help

The MES Mastermind Group, launching January 11, 2025, is designed to help medical exercise professionals like you gain clarity and build a thriving, sustainable practice.
Here’s what you’ll get:

• Group Coaching: Collaborate with like-minded professionals in monthly sessions to share insights and refine your vision.
• One-on-One C...