Is Your Medical Exercise Practice Truly Built for Profit, Referrals, and Reimbursement?

The Essentials of Medical Exercise Business Workshop is Coming!!

Let’s be honest—most medical exercise and fitness professionals aren’t struggling because they lack exercise knowledge. They’re struggling because no one ever taught them how to run a business.

If you’re frustrated by inconsistent referrals, unsure of your pricing, overwhelmed with documentation, or avoiding conversations with physicians… it’s time for a reset.

If you’re a certified Medical Exercise or fitness professional working with clients who have medical conditions—pause for a moment and ask yourself:

  • Am I consistently getting referrals from physicians and other healthcare providers?
  • Do I know how much it really costs me to train a client—and am I pricing correctly?
  • Can I take time off without revenue dropping to zero?
  • Do I have documentation, intake, and follow-up systems that look and feel professional?
  • Am I confident talking to physicians, billing for services, or promoting my practice?

If you feel even a hint of hesitation answering these questions, you’re not alone—and you’re not underperforming because of your training skills. You’re underperforming because no one taught you how to run a business.

That’s where the Essentials Medical Exercise Business (E-MEB) workshop comes in.

The Essentials Medical Exercise Business (E-MEB) workshop, led by Dr. Mike—founder of the Medical Exercise Training Institute—is the only one-day course dedicated solely to helping you build a profitable, professional, and insurance-ready medical exercise practice.

Why E-MEB Exists

For more than 30 years, Dr. Mike (Michael K. Jones, PhD, PT) has helped fitness and rehab professionals bridge the gap between healthcare and exercise. As the creator of the Medical Exercise Specialist certification and founder of the Medical Exercise Training Institute (METI), he’s seen thousands of professionals struggle—not with exercise technique, but with the business side of this work.

The E-MEB workshop was created to address this exact gap.

This is the only 1-day, in-person workshop in the industry focused entirely on building, managing, and growing a profitable, referral-based, and insurance-ready medical exercise practice.

What You’ll Learn at E-MEB

This workshop isn’t fluff. You’ll walk away with a clear roadmap and practical systems you can implement immediately, including:

✅ How to define and operate within your MET Scope of Practice
✅ How to establish ethical, professional standards across your business
✅ How to structure client intake and assessment processes for credibility and consistency
✅ How to implement documentation and recordkeeping systems that protect you—and impress physicians
✅ How to set up billing and reimbursement pathways (yes, reimbursement is possible!)
✅ How to market your services to clients and referral sources
✅ How to build lasting physician relationships and turn them into steady referral streams

But Here’s the Bigger Picture…

Most Medical Exercise Professionals are:

  • Undercharging because they don’t know their real operating costs
  • Avoiding physicians because they feel like imposters
  • Running a practice that collapses if they get sick, burned out, or take a week off
  • Spinning their wheels doing everything themselves with no systems in place
  • Missing out on insurance billing because they think it’s too complicated

E-MEB gives you the knowledge, tools, and coaching to fix every one of these.

This is how you go from just training clients… to running a sustainable, respected business that serves your clients and your life.

E-MEB Workshop Details

📍 Cities + Dates:

  • Houston – April 27
  • Washington, DC – May 4
  • Chicago – June 1
  • New York City – June 22

🕗 Time: 8:30 AM – 6:00 PM

💵 Standard Registration: $299
Includes full-day training, E-MEB course manual, and 3 months of access to the Medical Exercise Specialist Network

🎯 Premium Registration: $399
Includes everything above + a private, 90-minute MedExPRO Business Success Coaching Session to customize your practice strategy

Workshop Schedule

Time

Topic

8:30 – 9:00

Defining Your MET Scope of Practice

9:00 – 10:00

Pricing MET Services for Profit

10:15 – 12:00

MET Practice Management Systems

12:00 – 1:00

Lunch (provided/networking opportunity)

1:00 – 2:30

MET Insurance Billing Basics

2:35 – 3:30

Marketing Your MET Practice

3:35 – 5:00

Establishing a Physician Referral Network

5:00 – 6:00

Workshop Summary + Next Steps Action Plan

 

Who Should Attend?

This workshop is designed for:

  • Medical Exercise Specialists who want more consistent income and referrals
  • Personal Trainers transitioning into the medical fitness world
  • Physical/Occupational Therapists seeking to expand into cash-based services
  • Rehab Techs and Health Coaches working with chronic condition clients
  • Any fitness professional who wants to be part of the healthcare continuum

Are You Ready to Stop Playing Small?

If you’re doing great work… but not getting the recognition, referrals, or income you deserve, the E-MEB workshop is your turning point.

Don’t miss this opportunity to learn directly from the originator of the field and join a growing movement of Medical Exercise Professionals building businesses that change lives—including their own.

Seats are limited, and these cities will sell out.


👉 Register today to reserve your spot.

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